Believing that at the core of every successful business are great people, Drew restructured his leadership team, hiring two new world-class executives from leading industries and refocusing other high-potential executives to create a diverse, strong leadership team capable of conceiving and driving transformative change. The leadership team has reached more broadly into the organization, raising acceptable standards of performance, standardizing best practices and increasing communication efforts overall to engage everyone fully in the company’s vision for the future. Creating an accident-free workplace remains a core operating goal. As the company takes a fresh look at ways to leverage its investments to support new capabilities, superior quality, and a more flexible infrastructure, Plymouth people with successful track records are being afforded new opportunities to grow and to lead.
Drew Van Pelt joined Plymouth as a member of the Board of Directors in January 2017 and as fifth-generation President and CEO in January 2018. With strong global experience in growing brands and businesses, Drew is driving a business transformation at Plymouth aimed at evolving the company’s market positioning fully to a specialty manufacturer of industrial products, services and solutions.
A natural entrepreneur who embodies leadership by example, Drew recognizes the power of people and culture as key enablers of strategy. Prior to joining Plymouth, Drew served as CEO of Larson-Juhl, a Berkshire-Hathaway company. As CEO, Drew grew and/or retained market share in key global markets through a focus on culture and values, strategy, and financial performance. Prior to that, Drew served as CEO of Three Ships Media, tripling the sales of this digital agency focused on customer acquisition and cementing a spot as one of the top-five Facebook advertisers in the world.
Drew holds a bachelor’s degree in Philosophy, Politics and Economics from Claremont McKenna College and an M.B.A. from Harvard Business School. Notably, Drew was awarded Harvard’s Henry Ford II scholarship, earning him the prestigious designation of Ford Scholar.
Fede joined Plymouth in 2019 as CFO, bringing over 25 years of progressive Finance experience across various industries. He is a global business leader with commercial, and supply chain experience and has lived and worked in the US, Venezuela and Brazil.
He is experienced in leading large and small organizations and believes in fostering partnerships in order to improve financial outcomes. He has a strong foundation in maximizing cash generation through focus on financial discipline and through support of revenue growth initiatives. A key attribute to his leadership style is seeking and achieving a thorough understanding of the business in which he operates.
Most recently and prior to joining Plymouth, Fede was the CFO at Getronics and the CFO/EVP at Sony DADC Americas, a division of Sony Corporation. He started his career in the pharmaceutical industry in which he spent 15 years between Schering-Plough (now Merck) and Warner Lambert (now Pfizer).
Fede holds a BA in Economics, Philosophy and Financial Management from Ohio Wesleyan and an MBA from Rutgers University. He is an active board member of LUCA, (Latino U College Access) a non-profit that helps underprivileged first-gen Hispanic students make their college dreams a reality.
Early in his career, David Crouch joined Plymouth as the Winamac Hot Mill Production Manager. He returned to Plymouth Tube in 2012 as the General Manager of Salisbury followed by a transfer to the Hopkinsville location.
In 2019, David accepted the role of Group Vice President; he is responsible for overseeing Corporate Engineering, the Hopkinsville mill and the Winamac facilities.
David has spent the majority of his career applying lean practices while leading turn around initiatives in the Automotive and Metals industries. He is experienced in heading operations in the private equity, family owned, and public sectors with P&L’s ranging from $10M to $350M.
David holds a bachelor’s degree in Materials Science and a M.B.A. from Penn State University.
Ajay Ramaswami joined Plymouth in 2018 and develops both near-term and long-range objectives consistent with the growth and profitability goals of Plymouth’s new strategic plan. A self-starter with a thoughtful, persuasive personal style, Ajay is responsible for identifying strategies, driving complex project-based initiatives, facilitating planning sessions, and driving change activities required to transition successfully from the “as is” to the “to be” company.
Prior to joining Plymouth, Ajay served as Executive Vice President of Goodman Networks. He’s held operational roles that range from project management to P&L leadership of organizations up to $500 million in revenues; and has led matrixed shared services organizations for Supply Chain, IT and Continuous Improvement.
Ajay holds a bachelor’s degree in International Trade and Finance from Louisiana State University; and an M.B.A. and a master’s degree in Information Management from Arizona State University.
Holly Both joined Plymouth in 1996 and has since held positions of increased responsibility in marketing, inside sales, customer service and innovation. Today, Holly champions the development of marketing and brand strategies designed to differentiate Plymouth in a dynamic, global marketplace.
A compelling blend of analytical and creative competencies, Holly combines extensive knowledge and industry expertise with the ability to execute scalable strategies that drive impactful results and cultivate long-term customer loyalty. Holly also serves as Chair of Women in Titanium, a sub-group of the International Titanium Association that focuses on growth of the overall titanium industry by mentoring and providing development and networking opportunities for women in the industry.
Holly holds a bachelor’s degree in Marketing from Northern Illinois University and an M.B.A. from the Kellogg School of Management at Northwestern University.
Deb Lange joined Plymouth in 1987 and has held positions of leadership and influence in finance, accounting and IT at both the corporate and mill level. Today, Deb oversees all financial and accounting functions of the company, including management and coordination of all fiscal reporting activities.
Known for her strengths in creating team member engagement and in serving as an advocate for company culture, Deb works collaboratively with senior management to establish, monitor and enforce internal controls, prepare budgets, analyze production activities, identify new business opportunities, and develop capital investments plans that help to ensure the company’s long-term viability and success.
Deb holds a bachelor’s degree in Accounting from North Central College and an M.B.A. from the Kellogg School of Management at Northwestern University.